links for 2008-05-07

We would all be well served to remind ourselves and our clients, daily, how unimportant our ad is to the target audience, and how advertising-sophisticated that audience is.

Through hypnosis, deconstructive theory and other advanced techniques, marketing experts have definitively established that champagne is associated with romance.

Focus group hypnosis is increasingly becoming a „secret weapon” for Fortune 500 companies and ad agencies alike

People sharing beer…really?

I’ve been meaning to write about this thing for ages but I didn’t know what to say apart from the fact that all these books look the same, have similar titles, similar photos, same stories to make you weep but I suppose if you’re into it then you know wha

And a Guardian article on the same matter

Amaze your friends with your extensive knowledge of the former Russian republic of Kazakhstan!

Most people know that I’m unable to talk for more than fifteen seconds without cursing inappropriately so it’ll be a pleasant surprise for all involved if I can manage not say the c word or start talking about „vaginas” up here.

In compiling our list, we were looking for the sort of book that people wear like a leather jacket or carry around like a totem. The book that rewires your head: that turns you on to psychedelics; makes you want to move to Greece; makes you a pacifist; gi

Well, speaks for itself

„It may be a simple supply-and-demand issue: there are more beautiful women in the world than there are handsome men.”